‘What’s in a name? That which we call a rose. By any other name would smell as sweet.’ Shakespeare – Romeo and Juliet.
Choosing a name for a brand-new business is hard. You get your creative juices flowing, think you’ve found ‘the one’ so check out the URL and doh! – Someone already has it!
That is what happened to us with 52 Degrees North Travel, we went through several ideas and although some were great, they didn’t match our vision for the company or were already taken. We looked at what we felt passionate about… and realised that the perfect name was staring us right in the face – or more literally, we were sat in it!
My family is pretty big, my Dad is one of five and my Grandad is one of eight. My Grandad, the son of Walter and Winnie lived in Holtom Street in Old Town and my Grandad owned a shop in Sheep Street, the same street that my Dad was born in. I’ve lived here all my life, along with my parents and brothers and I’m proud to be raising my children here.
So, 52 Degrees North (Travel), are the co-ordinates of Stratford but at the same time the name gives the feeling of a far off place that needs exploring. Two birds, one stone and a perfect name for our Travel business!
Let us find the co-ordinates of your next trip, contact us now firstname.lastname@example.org (01789) 50 95 52